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High-Profit Selling

ebook

In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to cutting prices, offering discounts, or making other concessions that cut into their operating margins and short-term strategies that are destructive to the long-term sustainability of their business. High-Profit Selling helps readers understand that their sales goal shouldn't simply be to sell more, but to sell more at a higher price and that success comes only to those focused on ôprofitable sales.

This eye-opening book shows readers how to:

  • Avoid negotiating
  • Actively listen to customers
  • Match the benefits of their product or service with the customer's needs and pains
  • Confidently communicate value
  • Successfully execute a price increase with existing customers
  • Ensure prospects are serious and not shopping for price

    Too many sales people believe that a sale at any price is better than no sale at all. This powerful guide helps move readers toward a profit-centered approach that will strength en their relationships and increase their bottom line.


  • Expand title description text
    Publisher: AMACOM Books Edition: 1

    Kindle Book

    • Release date: February 14, 2012

    OverDrive Read

    • ISBN: 9780814420102
    • Release date: February 14, 2012

    EPUB ebook

    • ISBN: 9780814420102
    • File size: 2398 KB
    • Release date: February 14, 2012

    Formats

    Kindle Book
    OverDrive Read
    EPUB ebook

    subjects

    Business Nonfiction

    Languages

    English

    In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to cutting prices, offering discounts, or making other concessions that cut into their operating margins and short-term strategies that are destructive to the long-term sustainability of their business. High-Profit Selling helps readers understand that their sales goal shouldn't simply be to sell more, but to sell more at a higher price and that success comes only to those focused on ôprofitable sales.

    This eye-opening book shows readers how to:

  • Avoid negotiating
  • Actively listen to customers
  • Match the benefits of their product or service with the customer's needs and pains
  • Confidently communicate value
  • Successfully execute a price increase with existing customers
  • Ensure prospects are serious and not shopping for price

    Too many sales people believe that a sale at any price is better than no sale at all. This powerful guide helps move readers toward a profit-centered approach that will strength en their relationships and increase their bottom line.


  • Expand title description text
    • Details

      Publisher:
      AMACOM Books
      Edition:
      1

      Kindle Book
      Release date: February 14, 2012

      OverDrive Read
      ISBN: 9780814420102
      Release date: February 14, 2012

      EPUB ebook
      ISBN: 9780814420102
      File size: 2398 KB
      Release date: February 14, 2012

    • Creators
    • Formats
      Kindle Book
      OverDrive Read
      EPUB ebook
    • Languages
      English